Laser Appraiser Blog and News

4 Tips for Improving Turn Rate

Any automotive dealer knows that bringing cars onto the lot is a hundred times easier than moving cars off of it. Especially in the year 2020, it is important to make sure that inventory doesn’t overstay its welcome....

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What Customers Consider Purchasing an SUV

Running a car dealership is all about being able to accurately gauge what its customer base wants and needs as soon as they step foot on the premises. Looking at the recent sales statistics in America, it is safe to say that quite a few of those customers would be interested in an SUV....

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How the ZIP Code can Help Auto Dealerships

The zip code was first invented to help make the US Postal Service more accurate and efficient in delivering mail, but it can also be revolutionary for online marketing....

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auto dealerships coronavirus

Coronavirus and Automotive Dealerships [UPDATED]

This article will address some of the frequently asked questions regarding how dealerships could be affected by the coronavirus, and give some tips for how to potentially navigate the circumstances....

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gigglepop recommends laser appraiser

GigglePop and LaneChamp are discontinuing services

Unfortunately, GigglePop has discontinued its guidebook services and has reached out to Laser Appraiser to help transition customers to an alternative service provider....

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auto dealership SEO

Improve Your Dealership's SEO

Take advantage of current technology, and get your dealership search ranked higher....

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improve dealership performance

Can this principle change the way you run your dealership completely?

Sometimes, it can seem overwhelming when you are trying to micromanage every single small detail along the way....

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Evolution of Barcodes: Beyond Barcodes

Take a look at the future of barcode technology, including alternatives in automatic identification and data capture (AIDC)....

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kelley blue book vs black book vs nada

Black Book® vs Kelley Blue Book® vs NADA® guides

Who is the best used car pricing guide book?...

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The Evolution of Barcodes: A New Dimension

As the Information Age progressed, and the onset of the digital revolution set in, the barcode evolved....

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car buyer

Things Consumers Do Before Purchasing a Used Car

Purchasing a car can be a major life decision – when buying a car, consumers are making a commitment that this vehicle is the right fit for their lifestyle for the years to come. It is quite the financial commitment as well....

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The Evolution of Barcodes

On June 26th, 1974, in a supermarket located in Troy, Ohio, a single pack of Wrigley’s Juicy Fruit chewing gum was “scanned”. This was the very first object with a barcode to be scanned using modern barcode technology: by bouncing light off of the barcode and generating an electrical signal based on the intensity of the returning light....

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carfax vs autocheck

CARFAX® vs AutoCheck®

The history of a vehicle plays a major role in its adjusted market value....

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Will this Study Change the Future of the Used Car Market Forever?

A dealership’s goal should be for at least half of the cars to be sold within 30 days of arriving on the lot.c However, the average investment in a used vehicle dealer’s lot has gone up, and the average profit has gone down. Could this mean serious trouble for the used car market? If investment in a lot goes up, shouldn’t profit follow suit?...

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Consumer Beliefs - The Best Time to Buy a Car

Consumers want to be sure that they are getting the most out of their hard-earned money – and a car is one of the biggest buying decisions to be made. However, there are many differing opinions on when the best time to buy a car might be. As a dealership, you may wish to consider their timing opinions....

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Improving Car Sales Methods

For decades, customers and employees would talk face to face, and then employees would close the deal by offering the customer a price at the end of the conversation. Now, with the power of the Internet, face to face meetings are barely necessary....

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A Simple Explanation of Market Days Supply

The latest automotive industry buzzword, Market Days Supply (MDS), is a calculation derived by dividing your currently available supply of inventory by your average daily retail sales rate over the past 45 days....

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Laser Appraiser® vs. Autoniq®

Autoniq accesses pricing guides. However, Laser Appraiser offers much more robust pricing and market data that will make your dealership more informed and more competitive....

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vin viper phone number

Laser Appraiser: The best alternative to Vin Viper

As many automotive dealers seeking bargain vehicle valuations know, the 2017 collapse of Vin Viper as a mobile device app solution was a major operational setback...

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dealership money making

Auto Dealer Profit Guide

Where do dealerships profit? The answer comes in the form of three answers – used vehicles, finance and insurance, and the service department....

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