The used car market is more competitive than ever before, which makes it vital for small, independent car dealerships to stay ahead of the competition. That's why DEALER STUDIO dealership management software delivers critical live market data, providing you with real-time market updates on your used car dealership’s network of PC or Mac desktops.

This used car dealer software levels the playing field so you can focus on taking care of your customers and employees. Laser Appraiser Dealer Studio enables even the smallest, independent dealerships to wholesale cars for retail profit in the most competitive markets. This convenient desktop wholesale auto dealer software keeps your hands free while providing your sales team with all the used car prices and relevant vehicle market data they need to drive sales and profit with a competitive edge.

Discover the right cars and price them for the quickest turnover with the steepest profit, time after time. Reach the maximum ROI on a continual basis with Laser Appraiser Dealer Studio for your entire used car lot! Hands-down, this is the most affordable, convenient, and complete automotive VIN valuation, vehicle appraisal, and car inventory management solution available. Period.

Start Free Trial!

Introducing Laser Appraiser for desktops


Navigate run lists, build appraisals, track inventory, and much more with resources from leading automotive auctions and industry knowledge providers. In-lane and online auction run lists and data partner calculations are built right into the Laser Appraiser Dealer Studio dealership management software. Laser Appraiser combines everything you need to manage your dealership’s inventory in an easy-to-use car appraisal tool for mobile devices and desktops.

Plan Used Car Dealer Vehicle Inventory

It’s time to plan your vehicle inventory using current market trends. Chances are your top competition is already on top of it. As you already know, you don’t just want a lot full of just any old used cars if you want to consistently maximize your profit margin. You need an inventory full of cars that will move without sitting on the lot long.

Gain the advantage, plan smarter purchases and prepare a solid inventory strategy using insights from the Laser Appraiser Dealer Studio's Market Spy. These guides utilize live market information to create a list of the top and bottom selling vehicles in a geographical area. Know what cars are trending and the clunkers to avoid with Market Spy.

Keep buyers always browsing on the lot longer with the most popular car selections in your inventory. That’s the power of Laser Appraiser’s state-of-the-art auto dealer inventory management software.

Earn More Profit, Faster by planning your inventory with Market Spy!

Smarter, Precision planning for your Used Vehicle Inventory

Buy Used Cars With Confidence

Laser Appraiser Dealer Studio is tightly integrated with the Laser Appraiser Mobile app for Android and iOS smartphones and tablets - the best auto appraisal application and price adviser in the auction lanes.

Its fast VIN scanner and accurate pre-sales inventory auction access keeps buyers ahead of the competition and on top of the best deals across all auction inventory, active auctions, or pre-sale. Market Spy insights and Laser Appraiser VIN Scanner auction access provides instantly available vehicle history reports, including CARFAX and Experian AutoCheck, to provide you with more buying confidence.

In today's competitive market, using the right used auto dealership auction pricing software can be the difference between winning big on your inventory or falling behind the competition.

Buy Confidently and Competitively with Laser Appraiser Mobile and Laser Appraiser Dealer Studio!


There is no one-size-fits-all approach when it comes to used car valuations. Every little detail matters. One of the biggest errors small used car dealerships make is overlooking a specific vehicle feature when setting the price.

Have you ever sold a car so fast that you kept wondering if you made s mistake setting the price? It happens to all of us! That’s why we made a complete vehicle valuation software solution that factors every single detail before calculating the used car value by VIN automatically for you. It even pulls all the vehicle specs by VIN, down to the chassis. If you want to maximize your profit margin, this vehicle valuation tool will leave no stone unturned.

The Laser Appraiser Dealer Studio's Deep Valuator applies best-match algorithms, to valuate inventory automobiles not just by VIN nor trim, but by deeper attributes such as equipment, color, features, and more. The deep insights of Dealer Studio's Retail Market View displays real-time prices of identically equipped used vehicles in your market.

With live data at your fingertips, you’ll always be in position to stay ahead of competitor pricing from the comfort of your own desk! That’s the power of using the right dealer management system.

Know Deep - Know up to the minute competition pricing and exactly what each inventory vehicle is worth in your market with Laser Appraiser!

Go Deep Undercover with Laser Precision

List and Price Used Cars Confidently

Retail pricing confidence can still beat the competition when you have access to the right auto appraisal software. This is really the sweet spot of used car pricing when it comes to your dealership’s profit margin. Combining an advanced analytical strategy with live used auto market data enables your dealership to reach the largest profit margin possible while still being the best deal around!

Streamline your competitive pricing, time in inventory, and profit margin strategies with the Laser Appraiser's Smart Calc car value calculator. Smart Calc pinpoints optimal pricing across all relevant market variables and is included with the Laser Appraiser dealer management system.

This used car appraisal tool gives your dealership the in-depth data necessary to provide car buyers with the most attractive offers in your market without sacrificing profit potential. You will watch traffic and sales soar while keeping your inventory full of vehicles you know will sell.

Use this powerful auto valuation tool to immediately calculate the effects of target changes in automotive appraisal amounts, profit objectives, price rankings, and real-time market positions. Exceed expectations on every sale and used car trade-in using the bullseye precision of our VIN appraisal software.

Sell more used cars for more profit!


Experience the Laser Appraiser Dealer Studio's Market Calibration to give your pricing strategy and turnover a tune-up. Market Calibration provides quick and easy visualization to instantly understand market days' supply (MDS) and how your cars measure up to identically equipped used vehicles currently for sale in your market.

Its comprehensive scatter plot representation compares your vehicle to the current market by list price, adjusted price, average price, and mileage. Utilize its simple-to-use interactive analysis tools to zoom in/out, compare data, or to save and share.

It’s time to take your vehicle valuation services to the next level by giving your sales team a VIN scanner for cars that makes their jobs easier. The fact that it benefits your ROI is just a cherry on top.

Calibrate your ROI position

Adjust to the Market and Stay Ahead of the Competition with Laser Appraiser!


At the end of the day, you get paid on what you sell. The life cycle of flipping a used car through a dealership is a bumpy road sometimes. Customers can be unpredictable while economic times, weather, seasons, and trends are unstable.

Using the right strategies, and the power of the advanced, comprehensive appraisal and valuation tools of the Laser Appraiser Dealer Studio, you will maximize your profits and return on investment for the long haul.

Streamline every step of the process from performing an instant car appraisal by VIN to exiting your auto investment profitably, Laser Appraiser provides your dealership with the tools you need to succeed.

Join Our Network and Let’s Work Together to Exit Profitably!